NFT

NFTs (Non-Fungible Tokens) have recently attracted a lot of attention in the art market. As digital certificates that guarantee the authenticity and ownership of an artwork, NFTs have the potential to revolutionise the art market. Especially in photography, NFTs can be a valuable tool to protect artists and collectors and increase transparency in the art market by creating an open, immutable and traceable record of all transactions and ownership rights. This can help reduce corruption and art fraud in the art market and increase collectors' and investors' confidence in the art market.

In photography, the use of NFTs can also help solve the problem of reproducibility of photographs. Because photographs are digital, they can be easily copied or manipulated. However, an NFT can guarantee the uniqueness of a particular photograph and increase the value of the original.

However, there are also risks in using NFTs in the art market. A major problem is that NFTs can only guarantee the ownership and authenticity of a digital work, not its artistic value. There is a risk that poor quality artworks that are hyped only for marketing purposes will be overvalued by NFTs, creating a bubble in the art market.

There is also a risk that collectors and investors will fall for fake NFTs or that NFT platforms will be hacked, jeopardising the integrity of the artwork and property rights.

Overall, the use of NFTs in the art market presents many opportunities and challenges. However, the art world must be careful to ensure that NFTs do not lead to a focus only on the value of owning an artwork, rather than its artistic value.